SFA 120 & 121 Mini Thesis
By Audrey Punsalang
Ngiti
48" x 48"
Oil, Textile and Coconut Husk on Canvas
March 12, 2019
History
When we speak of toothpaste advertising slogans, what taglines usually draw the attention of consumers to a particular brand? Slogans that not only promise clean and cavity-free teeth, but also pearly white teeth. Catchphrases on whiter teeth are most common because advertisers know that consumers want whiter teeth.
“Choose the healthier side of whitening.”
“Whitening that’s fast and lasts.”
“ An intense stain remover.”
“More than a whiter smile.”
“Life opens with a whiter smile.”
“Sleep your way to whiter smile
But not all consumers want white teeth. Not everyone thinks that white teeth are beautiful. The B’laan ethnic group in Southern Mindanao is one of them.
References:
Pngkey. (n.d). Tooth Brushing Toothbrush Clip [photograph]. Retrieved from https://www.pngkey.com/detail/u2q8e6y3t4y3q8e6_tooth-brushing-toothbrush-clip-art-brush-your-teeth/
Atlanta Cutlery Corp. US Model Bolo Knife with Scabbard [photograph]. Retrieved from https://www.atlantacutlery.com/us-model-1917-bolo-knife-w-scabbard
Betel Nut [photograph].(n.d).Retrieved from https://www.amazon.com/S-G-U-Supari-Areca-Betel-Grams/dp/B06XFFSM11
Curiosity Staff. (2015). The Beautiful Black Teeth of the B’laan People. Retrieved from https://curiosity.com/topics/the-beautiful-black-teeth-of-the-blaan-people-curiosity/
Daavenrey. (2013). The B’laan Teeth Filing and Blackening the Teeth and the Pre-Colonial Practices in the Philippines. Retrieved from https://pinoy-culture.tumblr.com/post/48886577930/the-blaan-teeth-filing-and-blackening-the-teeth
Sunstar. (2014). Intentional ‘Cavities’. Retrieved from https://www.sunstar.com.ph/article/376360
Cagurangan, N. (2014). 8 Badass Female Filipino Figures in Tribal Filipino Culture. Retrieved from https://8list.ph/women-in-tribal-filipino-culture/
Quizon, C. (n.d). Men, Women, War and Peace: Perspectives on Bagobo and B’laan Textiles. Retrieved from http://www.academia.edu/15665281/Men_women_war_and_pe86.html
Zumbroich, T. (2009). “When Black Teeth Were Beatigul”-The History and Ethnography of Dental Modifications in Luzon, Philippines. Retrieved from https://www.academia.edu/7608214/When_black_teeth_were_beautiful_-_the_history_and_ethnography_of_dental_modifications_in_Luzon_Philippines